Is your GTM buried under unforced errors? Are your sales processes hitting flyouts before they even safely reach first base? Are account executives striking out on unclear leads and confusing campaigns? For Steve Settle, Senior Director of Revenue Operations at...
Sales ops, RevOps—what’s the difference? They both lead to revenue growth, right? Not always. Despite the buzz around revenue operations (RevOps), it’s surprising that less than half (48 percent) of companies actually have a RevOps function. But here’s the...