Tyler Simons had a great chat with Amy Lin about Team Selling and Territory Planning.
Here’s the outline:
0:30 – Introductions
2:32 – How do you begin to develop a team selling model?
6:41 – How do you determine what roles you need?
11:36 – How do you align coverage of the various roles?
15:57 – How do you then connect the coverage model with the full buyer’s journey from lead to renewal?
19:16 – What does a territory planning process with multiple roles look like?
22:00 – How do you decide whether to create separate GTM models for different roles or a single GTM plan?
28:18 – What is the main takeaway?