Do you know how long it takes to follow-up on a lead, opportunity, or case in your organization? Developing and tracking service-level agreements (SLAs) in Sales and Marketing, often referred to as ‘speed-to-lead’, can be one of the most effective ways to improve your...
Process Optimization in RevOps Overview Six Sigma [2:21] How does process optimization help us reach our goals? [3:33] What is and how do you understand the “as is” process? [8:46] Should ARR always be the goal outcome? [11:08] Are swimlane diagrams the best way to...
Survivorship Bias in RevOps Data Overview Has anything you learned in law enforcement applied to what you do today? [1:08] What is survivorship bias? [2:06] Can you give an example of survivorship bias? [3:04] Do people overly focus on pre-existing metrics? What are...
Feedback Loops to Fuel the Flywheel of Growth Overview What is a feedback loop? [1:19] Examples on classic feedback loops [2:04] Feedback loops in RevOps [3:22] Determining if something is working or not through feedback loops [4:59] Are we always looking at revenue...
RevOps is no longer a new term (but if you want some clarity, check out this simple yet thorough overview.) While it makes sense intuitively to have alignment and shared systems across sales, marketing, and customer success, it can get complicated. Besides the CRM and...
What are revenue operations? Revenue operations (RevOps) means different things to different people, depending on the context. Some may associate RevOps with specific organizational structures or financial reporting methods. However, over the past few years, the term...
