How do you choose the best sales segmentation model for your product or service? Segmentation is the lifeblood of targeting and reaching the right audience, but it’s not a “set it and forget it” process. The business landscape is dynamic, and what...
“What we learn from history is that people don’t learn from history.” ~ Warren Buffett Many of us in RevOps are currently taking stock of the past year. We’re looking at a year’s worth of history and trying to learn from it. ‍...
As we dive into annual planning, it’s clear that data is front and center. The quality and accuracy of our data will determine the quality of the plan. The RevOps landscape is ever-evolving, making spot-on data management essential to stay in sync with market...
The moment when a US-based company decides to expand internationally—more specifically, when it decides to open up local offices in those international regions—is quite the investment. Everything about your business gets harder and more complicated. To help make the...
Is Your Territory Plan Truly Customer-Centric? …or just convenient for your company? ‍ Territory planning might seem like a straightforward task, but it’s fraught with complexities that many organizations overlook. When done well, territories empower you...