Fullcast was thrilled to be part of the first annual Silicon Slopes Marketing Summit, presented by the University of Utah Executive Education program through the David Eccles School of Business. This sold-out event was held April 10-11 on the beautiful University of...
Do your sales numbers feel sluggish despite constant efforts from your sales reps to rev things up? To build measurable momentum, you must modernize your territory management model to match the faster go-to-market pace. Relying on a territory plan that hasn’t changed...
Most know Utah for its great snow, expensive real estate, well-clad youth who travel in pairs, and a seemingly perennial presence on most lists for best places to work, live, vacation, attend a university, and host an Olympics. National attention is nice, but when...
Using data to track sales cycles is like having a trusty, predictive, AI-backed map on which you can base strategic, balanced, sensible, and attainable territory planning. In a recent episode of the CloseMode podcast, guest Dylan Ferguson, senior director of sales at...
Using geography for territory management is a lot like playing the game RISK. In both scenarios, the objective is strategically allocating resources to maximize control over territories. But even in RISK, location isn’t enough to leverage power and secure ultimate...
